Chapter 4: Headings

Headings are an important feature of professional technical writing: they alert readers to upcoming topics and subtopics, help readers find their way around in long reports and skip what they are not interested in, and break up long stretches of straight text.

Headings are also useful for writers. They keep you organized and focused on the topic. When you begin using headings, your impulse may be to slap in the headings after you've written the rough draft. Instead, visualize the headings before you start the rough draft, and plug them in as you write.

Your task in this chapter is to learn how to use headings and to learn the style and format of a specific design of headings that is standard for this course.

Note: Students enrolled in the online version of TCM1603 at Austin Community College, please take the reading quiz on this chapter. (Anybody else is welcome to try it as well.)

General Guidelines for Headings

• Use headings to mark off the boundaries of the major sections and subsections of a report.
• Use exactly the design for headings described here and shown in Figure 4-1. Use the same spacing (vertical and horizontal location), capitalization, punctuation, and underlining. (You can, however, do a one-for-one substitution of bold for underlining.)
• Try for 2 to 3 headings per regular page of text. Don't overdo headings: for example, a heading for each of a series of one- or two-sentence paragraphs. (Also, you don't need a heading per every paragraph; normally, an individual heading applies to multiple paragraphs.)
• For short documents, begin with the second-level heading; skip the first-level.
• Make the phrasing of headings parallel. (See the section on parallelism for details.)

• Make the phrasing of headings self-explanatory: instead of "Background" or "Technical Information," make it more specific, such as "Physics of Fiber Optics."
• Make headings indicate the range of topic coverage in the section. For example, if the section covers the design and operation of a pressurized water reactor, the heading "Pressurized Water Reactor Design" would be incomplete and misleading.
• Avoid "lone" headings-any heading by itself within a section without another like it in that same section. For example, avoid having a second-level heading followed by only one third-level and then by another second-level. (The third-level heading would be the lone heading.)
• Avoid "stacked" headings-any two consecutive headings without intervening text.
• Avoid pronoun reference to headings. For example, if you have a third-level heading "Torque," don't begin the sentence following it with something like this: "This is a physics principle....."
• When possible, omit articles from the beginning of headings. For example, "The Pressurized Water Reactor" can easily be changed to "Pressurized Water Reactor" or, better yet, "Pressurized Water Reactors."
• Don't use headings as lead-ins to lists or as figure titles.

Headings: Specific Format and Style

To see our "house style" for headings-the style and format for headings we will use-see Figure 4-1. Pay close attention to formatting details such as vertical and horizontal spacing, capitalization, use of bold, italics, or underlining, and punctuation. Notice that you can substitute bold for underlining.

Now, here are the specifications for headings in this course:

First-Level Headings

• Make first-levels all-caps.
• Use Roman numerals with first-levels.
• Underline or bold the words but not the Roman numeral.
• Make first-levels centered on the page.
• Start a new page whenever you have a first-level heading.
• Begin first-levels on the standard first text line of a page.
• Leave 3 blank lines between first-levels and the first line of text.

Second-Level Headings

• Make second-levels headline-style caps.
• Underline or use bold on second-levels.
• Do not include outlining apparatus such as "A." or "B." or "1." or "2." with second-levels.
• Make second-levels flush left.
• Leave 2 blank lines between previous text and second-levels.
• Leave 1 blank line between second-levels and the following text.

Third-Level Headings

• Make third-levels sentence-style caps.
• Underline or use bold for third-levels (but don't underline the period).
• End third-levels with a period.
• Do not include outlining apparatus such as "A." or "B." or "1." or "2." with third-levels.
• Indent third-levels 5 spaces (or the standard paragraph indentation).
• Do not make third-levels a grammatical part of sentences that follow.
• Use the standard spacing between paragraphs for paragraphs that contain third-levels.

Designing Your Own Headings

If you design your own style of headings, remember that the fundamental principle of heading design has to do with decreasing noticeability of headings, the lower the heading level. In any heading style, you'll notice the top-level heading (called first-level here) is the largest, darkest, boldest, most highly visible heading on the page. The tools you can use to achieve this greater or lesser degree of visibility include bold, italics, type size, different fonts, relationship to surrounding text, graphics elements attached to headings, and so on.

When you design your own heading style, be careful about going overboard with fancy typographical elements. Also, continue to use the guidelines presented in this chapter; they apply to practically any design. And finally, use your heading design consistently throughout your document.

Figure 4-2. Headings and outlines: headings function like outline elements inserted into the text at those points where they apply.

Figure 4-3. Common problems with headings: picture these outline items in the actual text.

Figure 4-4. A few more common heading problems-nonstandard capitalization, incorrect subordination, and "stacked" heads. There's nothing "wrong" about the caps style used in the first version; it's just not our "house" style. Subordination refers to the level of headings. "Stacked" headings occur when there is no text between two consecutive headings.

Return to the table of contents for the TCM1603 Course Guide (the online textbook for Austin Community College's online technical writing course).